Poor mobility off paved roads is a global issue. 

Current solutions, to make more roads for road cars, or use slow, expensive tracked vehicles, have serious drawbacks.

 

But now, from the High North, a new solution is coming.

 

40 odd years ago, the Icelanders started modifying humble 4x4s and vans to get around their brutal, snowy, rock of ice and fire.

„Adapt vehicles to Nature, not Nature to vehicles“ they said. And they did, 

Fast forward to now: Every day, fleets of heavily modified „Super-trucks“ seating up to 20, routinely cross Iceland‘s lunar landscapes and glaciers with amazing ease. Even floating over soft snow on their huge, almost completely deflated tyres.

But for such off road ability, vehicles intended for life on the highway must be drastically modified, by hand, and are only road legal in Iceland.

So, a while back, hundreds of rescue squad members, utility linemen, leading 4x4 modifiers and more pooled their experience, which the Ísar team processed into the optimum solution for their needs.

The result:

A groundbreaking, multi-purpose, Ultra High Mobility, EU road homologated, extreme duty vehicle family.

 

With Ísar, the unpaved 99,9% of Mother Earth can finally be swiftly, safely, sustainably and economically travelled by all.

We call it …

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A REVOLUTION IN OFF-PAVEMENT MOBILITY